KOYO & ROYSE teamed up for a distribution partnership on the Spain territory since 2019. The partnership was clearly in both parties interest.
First, it is granting KOYO a stronger presence on the Iberian Peninsula thanks ROYSE ‘s 12 agencies spreading all accross Spain.
Then, ROYSE is given the opportunity to offer to his Market KOYO’s high quality, durable products coming along with manufacturing expetise and precision engineering capabilities.
As KOYO’s always wanting his Partners to be more knowledgeable and engaged with his products, an e-learning session dedicated to ROYSE Sales Force has taken place on 14th September. The session was gathering not less than 20 Sales Managers from ROYSE for a 2 hours training.
Several subjects were covered such as Brand history, Group activities but also product range and other specifics in order to increase ROYSE ‘s Team Brand awareness and enhance more trust in Koyo Products and manufacturing facilities. Main objective was to create real « KOYO’s Brand Promoters » by giving them the needed information for Professional arguments by selling Koyo.